As IDEO Cambridge Portfolio Director, Katherine Londergan works with companies of all sizes to bring new innovations to life. Katherine shares with us how her team uses venture design to move from hypothesis, to testing and prototyping, to rapid iterations.
We met with IDEO designer Matt Adams to learn about his team’s efforts to pioneer a new voting experience in collaboration with Los Angeles County. L.A. County and IDEO set out to build a voting experience accessible to all—a system that meets the extraordinarily diverse needs of the county’s 5 million registered voters including individuals with literacy challenges, hearing and vision impairment, and supporting 10 different languages.
This inspiration is an excerpt from David and Tom Kelley’s book Creative Confidence. The post is about how the IDEO team generated a quick, low production prototype for Sesame Street to pitch the idea for the Elmo Monster Maker App. Rapid prototyping is a subject that we cover in our From Ideas to Action course.