Brainstorming is an ideation technique for coming up with many possible solutions to a given problem. While brainstorming, you’re in divergent thinking mode, which is a generative, open, and creative mindset that can help you get to innovative solutions. Of course, the more diverse the experiences and perspectives of the people around the table, the richer the results of your brainstorming efforts.
Brainstorming is a muscle that you can build through practice. Explore the tips, techniques, and recommendations we’ve gathered from IDEO experts to help take your brainstorming skills to the next level.