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    Activities

    Try these activites with your team or on your own to help with everything from getting into a creative headspace to becoming a more collaborative team.
    16 articles Activities
    • Get into the Journey Mapping Mindset with This Exercise

      Journey Mapping Mindset Exercise

      Journey mapping can be daunting. When considering a user journey, we recommend starting with what you know and using this as a spark to help you think creatively about what could be different. Often when designing services we tend to think only about the moment of interaction when the service happens, but it’s important think beyond that moment and consider the entire user experience well before or after the interaction. Here’s an activity to help you get into the mindset of designing for the entire user journey.

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    • Use This Quick Warm-up to Get into the Creative Headspace

      Creative Warmup Exercise

      Brendan Boyle, Founder of the IDEO Toy Lab and a contributing instructor in our Unlocking Creativity class, has a knack for helping others insert more creativity and playfulness into their work. He recommends that you start every meeting with a creative workout to elevate the energy in the room. Here’s a simple activity in imagination play that Brendan uses to get the team into a more creative headspace.

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    • An Activity to Help You Find Inspiration Outside Your Context

      Inspiration from Outside Contexts

      One of the best ways to get inspired is to look outside your context. When working on new design challenges, IDEO designers often use analogous inspiration to gain fresh perspective. For example, emergency room doctors can get insights about organizing their medical supplies by spending time with a Nascar pit crew and an airline employee might get ideas about check-in by observing a hotel front desk.

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    • Use Customer Journey Maps to Uncover Innovation Opportunities

       Customer Journey Mapping

      This excerpt from Creative Confidence by IDEO Founder David Kelley and IDEO Partner Tom Kelley lays out the creativity challenge of the customer journey map as a way to gain new insights and develop empathy with your customers.

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