Hello Design Thinking: Online Class Led by David Kelley - IDEO U

IDEOU

Hello Design Thinking in Spanish

Our introductory design thinking class now available in Spanish

 

“Belief in your creative capacity lies at the heart of innovation.”

David Kelley, founder of IDEO and The Stanford d.school

$99

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16 VIDEO LESSONS
Spanish subtitled video lessons show case studies from IDEO's work with global organizations across diverse industries.
16 VIDEO LESSONS
Spanish subtitled video lessons show case studies from IDEO's work with global organizations across diverse industries.
ON-DEMAND ONLINE CLASS
This 90-minute class is self-paced with 90-day access from date of purchase.
ON-DEMAND ONLINE CLASS
This 90-minute class is self-paced with 90-day access from date of purchase.
LATIN AMERICA CASE STUDY
The class includes a case study on design thinking in practice from Intercorp's La Victoria Lab in Peru.
LATIN AMERICA CASE STUDY
The class includes a case study on design thinking in practice from Intercorp and La Victoria Lab in Peru.
TOOLKIT
Receive a design thinking toolkit in Spanish with tips and activities for continued practice on your own or with your team.
TOOLKIT
Receive a design thinking toolkit in Spanish with tips and activities for continued practice on your own or with your team.

Hello Design Thinking (Spanish)
Our introductory design thinking class now available in Spanish

Class Overview

Develop a common language and understanding of design thinking across your organization. This flexible, online experience introduces non-designers to the concepts of the design thinking process and offers designers a tried-and-tested approach to creative problem solving. Through case studies with IDEO experts and five quick activities, you'll walk away with a knowledge of how design thinking works and how to apply these tools and processes to your own work. It's the first step in unlocking your creative potential.


Introduction Learn design thinking, a process for creative problem solving.
  • In this class, we focus on four main phases of design thinking: gather inspiration, generate ideas, make ideas tangible, and share the story.
  • Getting started: Why design thinking matters today
  • Activity: Select the problem you'll work on during the class

Gather Inspiration Inspire new thinking by discovering what people really need.
  • Case Study: Making Change through Observation
  • Learn: Six Tips for Observation from IDEO Design Director, Coe Leta Stafford
  • Activity: Observe Photos to Spark New Ways of Thinking

Generate Ideas Push past the obvious to get to breakthrough solutions.
  • Case Study: Stretching Past the Obvious
  • Learn: Practice divergent thinking by bringing odd or unexpected things together to spark fresh ideas.
  • Activity: The Mash-Up

Make Ideas Tangible Build rough prototypes to learn how to make ideas better.
  • Case Study: Saving Lives through Simplicity
  • Learn: Sketching with David Kelley
  • Activity: Sketch to Think

Share the Story Craft a human story to inspire others toward action.
  • Case Study: Inspiring Design for the Future of Voting
  • Learn: 4 Tips for Story Impact from IDEO Design Director, Jenn Maer
  • Activity: Share your idea in a story

Learn from founder of IDEO and the Stanford d.school, David Kelley

David Kelley is the founder and chairman of the global design and innovation company IDEO. Kelley also founded Stanford University's Hasso Plattner Institute of Design, known as the d.school.

Kelley's most enduring contributions are in human-centered design methodology and design thinking. He's most passionate about using design to help unlock creative confidence in everyone from students to business executives. A frequent speaker on these topics, Kelley and his brother co-authored the New York Times best-selling book Creative Confidence: Unleashing the Creative Potential Within Us All.

Kelley was inducted into the National Academy of Engineering in 2000. He holds honorary PhDs from both the Thayer School of Engineering at Dartmouth and Art Center College in Pasadena.

Why Take Hello Design Thinking

Over the course of the class, you’ll tackle a problem by moving from a seed of an idea to building something tangible that you can share with others. Learn a process you can use to grow your creative skills and solve complex challenges. You’ll gain a toolkit to help you bring the methods and mindsets of design thinking into your workplace.

This Class Will Help You

  • Establish a common language and process for creative problem solving.
  • Apply the methods and mindsets of design thinking to your work.
  • Practice the skills of design thinking through hands-on activities.
  • Learn a methodology for creative problem solving that you can use again and again.
  • Increase your confidence in your creative abilities.

La Victoria Lab Case Study

La Victoria Lab Case Study

Learn how Intercorp—an economic group of more than 30 companies spanning banks, malls, cinemas, schools, and more—owned by one of Peru’s most successful entrepreneurs, Carlos Rodríguez-Pastor, built a human-centered design capacity within their business.

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