IDEO U

How do you get traction around your ideas?

Business Designer Rohini Venkatraman weighs in on getting buy-in around your ideas. 

Rohini's key points on getting traction around your ideas:

  • Define the problem: Help people understand the problem you're trying to solve. 
  • Build a prototype: Create a tangible way of expressing your idea.
  • Gather feedback: Start getting real feedback from the people who will be using your idea.
  • Test & iterate: Continually improve your idea.

Do you have a workplace challenge you'd like IDEO designers to address? Send us your questions here or use #HeyGotaMinute on Twitter. 

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