IDEOU

Creative Confidence Podcast

Conversations on leadership and design thinking

The IDEO U Creative Confidence Series hosts candid conversations with some of today’s most inspiring change makers and design thinkers who believe in leading through creativity. Hosts Suzanne Gibbs Howard and Coe Leta Stafford, co-managing directors of IDEO U, speak with guests about their approach to leadership, creativity, innovation, and growth. Get insight into their success through personal stories, tips and tricks, and learn how to bring a human-centered approach to your own work.

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Latest Episodes

Tackle Your Journey Map Roadblocks: Melanie Bell-Mayeda

Learn how IDEO Partner and Managing Director Melanie Bell-Mayeda and her team are evolving the practice of service design with stories from the latest work at IDEO.
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Crafting Culture by Turning Insights into Actions: Didier Elzinga

Didier Elizinga, CEO and Founder of Culture Amp, joined us to talk about applying design thinking mindsets to culture, turning culture insights into actions, and making change happen from wherever you sit.
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Change Journeys: What Change Are You Working On?

Bryan Walker shares what’s different about IDEO’s human-centered approach to change and lessons from his work with clients across the world to inspire change.
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Bridging the Gap Between the Future and Business Reality

Joe Gerber, Managing Director of IDEO’s CoLab, talks about how to connect the dots between a vision of the future and a business that can make that vision a reality.
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Building a Mission-driven Business: Gina Bianchini

Gina Bianchini shares the story of how she spotted the market opportunity for Mighty Networks, built the business through experimentation and co-creation with the community, and continues to lead her team to push the boundaries of innovation.
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Guiding Your Team Through Creative Collaboration: Mike Peng

Mike Peng, IDEO Partner and Managing Director, shares tips for overcoming common challenges, why this way of working is necessary in today’s world, and how tension can be harnessed to unleash creative ideas.
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Why Everyone Should Prototype (Not Just Designers): Chris Nyffeler

Chris Nyffeler talks about the value of prototyping, how to create low-fidelity prototypes for digital products and services, and the role of technology in design.
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How Great Teams Leverage Tension as a Source for Innovation: Daniel Coyle

Daniel Coyle chats about his newest book, The Culture Code, three skills that the most successful teams have in common, and how high performing teams react to tension differently.
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Making Time for Creative Work: Jake Knapp

Jake, the author of Make Time and the New York Times bestseller Sprint, shares the methods he has developed to find focus in daily life, opening up the opportunity to have more impact at work and at home.
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Tapping into the Power of Questions: Warren Berger

Innovation expert and author Warren Berger has spent years studying how questions can transform our business and personal lives and tap into our creative potential.
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How a Museum Uses Creativity & Collaboration to Reach 200M Annually

Chris Flink, executive director of the Exploratorium, talks about the evolution of the museum over 50 years, how they’ve expanded their reach globally, and how they cultivate creativity.
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The Art of the Insight: Learnings from 30 Years of Curiosity and Empathy

Jane Fulton Suri, IDEO Partner Emeritus and Executive Design Director, reflects on the evolution of empathy in design and why bringing curiosity into your work takes courage.
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David Kelley on the Design Abilities of Creative Problem Solvers

David Kelley, founder of IDEO and the Stanford d.school, discussed the core abilities of the most successful design thinking practitioners and learnings from David’s friendships.
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Office Hours: IDEO U Co-Founders Share Tips for Getting Creative at Work

In a special episode, IDEO U co-managing directors Suz and Coe Leta answered questions from our community on how to overcome barriers to creativity at work with tactical examples, stories, and tips.
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How Design Can Make Healthcare More Human

Chris Waugh, Chief Innovation Officer at Sutter Health, and Suz sat down to discuss how service design can radically and rapidly change the ways healthcare is delivered, making it more personalized and a better experience for patients.
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How to Design for Social Impact

Jocelyn Wyatt, Chief Executive Officer of IDEO.org, and Suz discussed the unique challenges of designing for the social sector and how to apply advanced design thinking principles to manage multiple stakeholders and solve for complex issues.
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6 Qualities That Build an Environment of Creativity

David Aycan, IDEO Products Managing Director, and Suz sat down to discuss how to effectively design for and implement change and ways to measure the impact of creativity in an organization.
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Trends Shaping Creative Leadership in China

Charles Hayes, Executive Managing Director of IDEO Asia, and Suz discussed creative leadership and a changing culture of innovation in China.
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How Shifting Your Mindset Can Ignite Transformation

Keith Yamashita, SYPartners Chairman and Founder and instructor for our newest class From Superpowers to Great Teams, sat down with Coe Leta to discuss creative leadership and how great teams are built on a foundation of diversity, collaboration, trust, and self-awareness.
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How to Prototype Organizational Change

Suz chatted with Mathew Chow, Director of Organizational Design at IDEO San Francisco, about prototyping organizational change.
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3 Ways to Design Better Service Experiences

IDEO managing director and Human-Centered Service Design instructor Melanie Bell-Mayeda and Coe shared stories and tips about how to use service design to bring more meaningful experiences to customers and organizations.
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What Facebook Has Learned About Motivation in the Modern Workplace

Suz sat down with Brynn Harrington, director of People Growth at Facebook, to discuss the question, what’s truly motivating to people in the modern workplace?
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Why Leadership is Not About Having All the Answers

Suz sat down with IDEO CEO Tim Brown for a conversation on Tim’s evolving thoughts on creative leadership and his focus on asking better questions.
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Ways Design Can Help Educators Create Change

Coe sat down with with Sandy Speicher, Managing Director of IDEO’s education practice and a strategic adviser to the K-12 Lab Network at the Stanford d.school, to discuss design thinking in education and how teachers can be powerful change agents for schools and education as a whole.
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Myths of Creativity & Ways to Overcome Creative Blocks

Coe sat down with IDEO Play Lab founder Brendan Boyle and Suzanne Gibbs Howard, Dean of IDEO U, to talk about the importance of creativity, and exercises that can help you tap into it.
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How to Build a Better Business Through Design

Coe sat down with IDEO business designers Amy Bonsall and Kerry O’Connor to answer questions from the IDEO U community, and to dig into how they became business designers, what kinds of tools and mindsets they rely on in their work, and how they apply them to real business challenges.
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How to Be a Better Storyteller

Storytelling for Influence Instructor and IDEO Design Director Jenn Maer and Suz discussed the tools and mindsets that can help you become a master storyteller, prototype your story, and bring your audience along on an emotional journey.
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Unmistakable Creative: Joe Brown on the Power of Purpose

Hear Joe Brown’s story about how “purpose” can radically change your life and help you become more productive at work, in your relationships, and more.

Tackling Big Change in Your Organization

Owen Rogers works with companies on some of their biggest existential challenges. In this episode, we chat with Owen, IDEO Partner and Senior Design Lead, about the human-centered approach to creating sustainable change within organizations and his tips for empowering and developing leaders.
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What’s Your Superpower—and its Shadow Side?

In this episode, we discussed Superpowers with Sara Kalick, Leadfully VP and General Manager. How do you activate individuals in teams? How do you see each individual for their strength? And how do you create teams and systems where those individuals can thrive?
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Designing a Better Food System

Lynda Deakin, Managing Director of IDEO’s Design for Food studio, joined Suz to chat about ways design can enable system-wide change in the food industry. As Lynda answered live questions from our community, she touched on themes from food waste to the changing retail environment, to why it’s important to work with big food companies.
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How to Make Your Culture More Entrepreneurial with Eric Ries

Eric and Suz chat about how to help your company change mindsets and become more experimental, lean, and accountable.
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Blockchain and Distributed Web 101

We sat down with CoLab’s Joe Gerber and Gavin McDermott to talk about the distributed web and blockchains and why it's important to experiment with this emerging technology.
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Tips for How to Prototype a Service

IDEO Partner and Managing Director Ilya Prokopoff and Suz guide us through their process for service design prototyping, share examples of successful past service design prototypes, and discuss how these prototypes can often lead to increased clarity and confidence behind ideas.
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Advice from IDEO’s Chief Creative Officer on Inspiring Creative Work

We spoke with Paul about what he sees as cornerstones of creative leadership, how to catalyze people toward action, and his no fear attitude toward delving into the void—aka darker more challenging topics like death and aging.
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This is the Way Google & IDEO Foster Creativity

Curious about what makes a successful, innovative team, Google led a two-year research project with 280 teams. They found only one distinction between innovative and non-innovative teams—psychological safety.
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How to Create Change in Your Organization

IDEO Partner and Managing Director Bryan Walker and Suz discussed a human-centered approach to change and give a sneak peek into IDEO U's newest course.
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Adventures in Storytelling & Sailing from an IDEO U Alumni

Hear about Jen’s adventure and how she crafted a relevant and empowering story that led her to the TEDx stage.
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David Kelley on Design Thinking

Suz and Coe discuss with David on design thinking as a roadmap for routine innovation.
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Design Thinking in Healthcare

In our chat with IDEO Design Researcher Silvia Vergani and Principal Research Scientist at Verily Life Sciences Danielle Schlosser, we discussed the challenges and opportunities in healthcare innovation and how healthcare practitioners can begin to apply a human-centered approach to work.
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How to Prototype a Business with Joe Gerber

In our chat with IDEO CoLab Co-Managing Director Joe Gerber, we explored the world of business prototyping. In his early days as a Business Designer at IDEO, Joe noticed that experimenting and prototyping were an essential part of IDEO’s process and became curious about prototyping something complicated and abstract like a business.
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Unlock a Creative Confidence Mindset

In this chat, Tom and Suz discussed how to make room for creativity within hierarchical organizations, Tom’s philosophy on leading for creativity, and growing from design thinking into creative confidence as an individual and an organization.
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