{"title":"All Self Paced Courses","description":"","products":[{"product_id":"human-centered-prototyping","title":"Introduction to Human-Centered Prototyping","description":"\u003csection\u003e\n\u003cp\u003ePrototyping is one of the most powerful skills for innovation. Whether you’re designing a digital product, a service, a business, or a physical experience, prototypes help you communicate your ideas and gather feedback. In this entry-level course, you’ll learn IDEO’s human-centered approach to prototyping so you can test ideas early, learn faster, and create work that truly works for people.\u003c\/p\u003e\n\u003ch5 style=\"border-top: solid 1px #444; padding-top: 40px; margin-top: 40px;\" class=\"h5\"\u003eCourse Outcomes\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eShape ideas for digital and physical products and services using quick, low-fidelity prototyping.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eBuild something people will love by gathering feedback that will help you tap into real human needs and make your ideas even stronger.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eShare a compelling vision for your product or service through prototypes to create alignment and earn support.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eSave time and money and reduce risk by refining your concepts before moving to more high-fidelity prototypes.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"IDEO U","offers":[{"title":"Default Title","offer_id":28767819530324,"sku":"prototyping-digital-experiences","price":250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0259\/7876\/5396\/files\/IntroductiontoHuman-CenteredPrototyping-thumbnail.jpg?v=1779905927"},{"product_id":"from-superpowers-to-great-teams","title":"From Superpowers to Great Teams","description":"\u003csection\u003e\n\u003cp\u003eCompanies are grappling with increasingly complex challenges that require us to bring our best to the office every day. 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Whether you want to find purpose for yourself or your organization, this class will help you articulate and activate your purpose and bring more meaning to your every day.\u003c\/p\u003e\n\u003cdiv style=\"margin-top: 40px;\" data-transpose=\"cta-download-syllabus\"\u003e\u003c\/div\u003e\n\u003ch5 class=\"h5\" style=\"border-top: solid 1px #444; padding-top: 40px; margin-top: 40px;\"\u003eCourse Outcomes\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eDefine your personal or professional purpose—what you’re working towards, beyond making a profit.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eLead, motivate, and inspire others by rallying around a clear purpose.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eCraft a lasting purpose statement.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eFind true meaning in your work.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"IDEO U","offers":[{"title":"Default Title","offer_id":28767855444052,"sku":"power-of-purpose","price":250.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0259\/7876\/5396\/files\/PowerofPurpose-thumbnail.jpg?v=1779905873"},{"product_id":"hello-design-thinking","title":"Hello Design Thinking","description":"\u003csection\u003e\n\u003cp\u003eDevelop a common language and understanding of design thinking across your organization. This flexible, online experience introduces non-designers to the concepts of the design thinking process—a tried-and-tested approach to creative problem solving. Through activities and case studies with IDEO experts, learn how design thinking works and begin to apply these tools and processes to your own work. It's the first step in unlocking your creative potential.\u003c\/p\u003e\n\u003cdiv style=\"margin-top: 40px;\" data-transpose=\"cta-download-syllabus\"\u003e\u003c\/div\u003e\n\u003ch5 class=\"h5\" style=\"border-top: solid 1px #444; padding-top: 40px; margin-top: 40px;\"\u003eCourse Outcomes\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eEstablish a common language and repeatable process for creative problem solving.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eStart applying the methods and mindsets of design thinking to your work.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003ePractice the skills of design thinking through hands-on activities.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan style=\"font-weight: 400;\"\u003eIncrease your confidence in your creative abilities.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"IDEO U","offers":[{"title":"Default Title","offer_id":28767863734356,"sku":"hello-design-thinking","price":199.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0259\/7876\/5396\/files\/HelloDesignThinking-thumbnail.jpg?v=1779905750"},{"product_id":"ai-course","title":"Bring AI to the Design Thinking Process","description":"\u003csection\u003e\n\u003cp\u003eGenerative AI is a powerful addition to the design thinking process. But knowing where it fits takes more than a list of tools and tips.\u003c\/p\u003e\n\u003cp\u003eThis on-demand, self-paced course gives you IDEO's point of view on where AI strengthens creative work and where it doesn't, grounded in real IDEO projects, practitioner perspectives, and years of design thinking practice. Instead of piecing things together from scattered sources, you get a holistic look at the opportunities and risks in the AI landscape through IDEO’s human-centered perspective.\u003c\/p\u003e\n\u003cp\u003eThis course is for anyone at any level who wants to build a grounded point of view on AI. Want to try these ideas live with a facilitator and peers? See the \u003cu\u003e\u003ca href=\"https:\/\/www.ideou.com\/products\/aiworkshop\" target=\"_blank\" rel=\"noopener\"\u003eAI x Design Thinking Workshop Series\u003c\/a\u003e\u003c\/u\u003e.\u003c\/p\u003e\n\u003ch5 class=\"h5\" style=\"border-top: solid 1px #444; padding-top: 40px; margin-top: 40px;\"\u003eCourse Outcomes\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eSee where AI fits across the design thinking process, grounded in IDEO's human-centered point of view.\u003c\/li\u003e\n\u003cli\u003eBuild the language and confidence to talk about AI with your team and make more informed decisions about how to implement it.  \u003c\/li\u003e\n\u003cli\u003eForm your perspective on when and where AI adds the most value, informed by IDEO examples.\u003c\/li\u003e\n\u003cli\u003eBalance the utility of AI with your creativity, intuition, and empathy.\u003c\/li\u003e\n  \u003cli\u003eLeave with a clear sense of how deep you want to go with AI, and the relief of not chasing every new development.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5 class=\"h5\" style=\"border-top: solid 1px #444; padding-top: 40px; margin-top: 40px;\"\u003eWhat We Won't Cover\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eSpecialized tools for specific domains\n\u003c\/li\u003e\n\u003cli\u003eExtended prompt crafting\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"IDEO U","offers":[{"title":"Default Title","offer_id":44443596062906,"sku":"bringing-ai","price":350.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0259\/7876\/5396\/files\/BringAItotheDesignThinkingProcess-thumbnail.jpg?v=1779905855"},{"product_id":"ai-prototyping","title":"Prototyping with AI","description":"\u003csection\u003e\n\u003cp\u003eAI lets us move from idea to prototype faster than ever, but speed alone isn’t the goal. This course teaches you how to pair that speed with purpose, enabling you to explore more directions with intention, curiosity, and a human-centered approach.\u003c\/p\u003e\n\u003cp\u003eYou’ll learn to work with AI to build prototypes that spark meaningful feedback and insights—the kind that lead to better decisions about the products and services you create. Through hands-on lessons, you’ll experiment with new tools, rethink what “good” looks like, and build confidence in your own creative process. Learn the mindsets and approaches to confidently integrate AI into your work—and build in-demand skills that keep your creativity and career moving forward.\u003c\/p\u003e\n\u003ch5 class=\"h5\" style=\"border-top: solid 1px #444; padding-top: 40px; margin-top: 40px;\"\u003eCourse Outcomes\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003ePrototype with AI tools\u003c\/b\u003e, expanding creative possibilities while keeping prototypes focused on feedback that drives better decisions. \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eDevelop a strong point of view on AI\u003c\/b\u003e and establish best practices for using the tools thoughtfully and responsibly in service of your creative process. \u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBuild friction into your AI workflows\u003c\/b\u003e to create space for critical thinking, unexpected discoveries, and the human moments that lead to better ideas.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eMake design more collaborative and inclusive\u003c\/b\u003e by using AI as a creative tool to invite people to imagine and make alongside you.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eEmbrace a learning mindset\u003c\/b\u003e grounded in curiosity, experimentation, and reflection that will keep you resilient and future-ready as AI evolves.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e","brand":"IDEO U","offers":[{"title":"Default Title","offer_id":45254685687994,"sku":"aiproto","price":499.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0259\/7876\/5396\/files\/PrototypingwithAI-thumbnail.jpg?v=1779905835"},{"product_id":"all-access-pass-on-demand-courses","title":"All-Access Pass — On-Demand Courses","description":"\u003csection\u003e\n\u003cb\u003e\u003c\/b\u003e\u003cp\u003eOur complete set of on-demand courses spans the range of skills today’s leaders need, whenever you need them.\u003c\/p\u003e\n\u003cp\u003eLeadership capability is built through sustained practice across real challenges. And challenges rarely arrive on a predictable timeline.\u003c\/p\u003e\n\u003cp\u003eThis collection gives you access to seven on-demand courses covering design thinking, team effectiveness, prototyping, creativity, purpose, and applied AI. Together, they form a practical leadership toolkit you can draw from as complexity increases and conditions change.\n\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e90 video lessons, 47 hands-on activities, and 23 downloadable resources.\u003c\/li\u003e\n\u003cli\u003eStart anytime — no fixed schedule. A full year of access from your purchase date, so you can move at your own pace and revisit lessons as your work evolves.\u003c\/li\u003e\n\u003cli\u003eEarn a certificate of completion for every course you finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePurchased individually, these courses total $2,048, each with a standard 90-day access window. 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